Search engine optimisation and web marketing

SEO - Search engine optimisation and web marketing

We handle the optimisation of the code and the structure of the websites that we develop to assist clients in the phase following the actual development, supporting them in indexing, analysis and web marketing activities.

Audit and analysis of existing websites

One of the activities that we are most frequently asked to do is to analyse a website and try to understand if there are technical factors that prevent it from being correctly positioned in relation to specific search keywords.

We use the latest technologies and tools to point out weaknesses and areas that require correction, providing support throughout the operational phase to assist clients by directly making the necessary changes and guiding their staff.

On-site web marketing activities

Our technical background and in-depth knowledge of web stacks allow us to intervene on numerous fronts in the web marketing field.

At the operational level, we review the generated code, handle the server-side aspects to increase performance and, when necessary, review the structure of the URLs and links to improve the user experience and also the way in which Google accesses the information on your website.

As far as SEO issues are concerned, we very frequently work with agencies and freelancers who are involved in defining marketing strategies and content, taking care of all the underlying technical aspects.

Other web marketing activities

We offer all-round consulting services through trusted partnerships.

By choice, we don't directly manage Adwords, Facebook Ads, PPC campaigns or social media channels in general because we believe that there are people who are more knowledgable than us on these issues.

Therefore, we rely on our collaborations with the best agencies in the area to offer you all-round consulting services and act as a single point of contact for your next project.